Adding Alt Text (Alt Tag) to Images

Adding alt text to your images/gallery can help search engines rank you. Since search engines can't "read" images, alt text is a label that you add to your image so that search engines can read the image. If you don‘t use alt text, the search engines will not see it.



Tips for Good Alt Text

  • Use keywords that the visitors would use or you want search engines to relate to your site.
  • Do not use irrelevant keywords or keyword stuffing. They won't help your site's ranking and might actually hurt you.
  • Try to use descriptive, specific, and unique phrases. 
  • The length of the alt text should be less than 125 characters.



Add Alt Text to Individual Images

  1. Go to the image you want to edit in your site editor.
  2. Hover over the image, and click "Edit".
  3. Click "Add Alt Text" to put your alt text.
  4. Click "Save".




Add Alt Text to Gallery Images

  1. Go to the Gallery section in your site editor.
  2. Find the image, hover over it, and click "Edit".
  3. Click "Add Title" to put your image title (alt text).
  4. Click "Add Description" to put your image description. 
  5. Click "Save".




For more tips about improving your site’s search engine ranking, visit Improve Search Engine Ranking (SEO).


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